Two stations can broadcast on the same channel. The air quality alert is extended until at least 3 p.m. Tuesday. KNOW had yet to become a major competitive presence. Why Is Jason Drusha Leaving WCCO - Where Is He Going - Mixedarticle KIMT is the official CBS affiliate for Rochester and presents newscasts from a studio in the city, but has long competed for CBS viewership on cable due to the status of WCCO-TV/4 (Minneapolis) as a significantly-viewed station in Rochester. Bagwell's letter does say that "CBS is working with another translator operator that might potentially begin simulcasting the WCCO-TV signal to some viewers within KCCO-TV's current service contour.". The . News Talk Radio Minneapolis - WCCO-AM | 830 WCCO But WCCO is in many ways a shell of its one-time self, attracting a fraction of the audience that it commanded in its heyday and no longer a ratings leader among the regions news and information stations. With the move to Division I starting in the 2021 season, the football games would move to KSTP. You want a compelling talent who loves to perform, says Quick, but its not really a job a performer is going to want. In essence, 1989s Dave Lee might not want 2021 Dave Lees job. There are probably fewer than 10 stations in the country of CCOs scale and format. WCCO was the top-rated station in the Twin Cities for decades until shifting demographics and a decline in listening to AM radio caused a drop in the Arbitron and Nielsen ratings. Most of that decline is not being on the FM dial, says Mick Anselmo, who ran WCCO from 20082015 and spent 23 years prior building the powerhouse group of stations that is the local iHeartMedia cluster, whose flagship KFAN is the most dominant sports radio station in the country by audience share. With the transition from analog to digital over-the-air signals, those who use home antennas can receive pristine (and, in many cases, high-definition) television broadcasts. But the name of the game is revenue, and WCCO remains a formidable force. You can tell he really cares., Federateds approach is refreshingly old-school in todays era of metrics and precise ROI. The alert goes into effect Wednesday at 10. In August 2008, as a cosmetic change to make WCCO in sync with other CBS talk radio stations, the station changed from "News/Talk 830 WCCO" to "News Radio 830 WCCO." In the early days of radio, WCCO was a powerful force in the development of better and more powerful transmitters. The AM deficit is so significant that when Twins baseball returned to WCCO in 2018, the team required an out clause if WCCO could not get an FM simulcast by 2020. In January, WCCO attracted slightly more female than male listeners, per Nielsen data. Radio is most threatened by people in leadership roles who only account for it as a commodity and see stations as real estate assets, says Langmyer, speaking of the industry in general. The disappearance of Molly is disturbing at best, but the fact that WCCO refuses to address this is equally troubling. For the first time in its history, WCCOs biggest programming niches are owned by competitors. Something in the next five years is going to change. Hubbard isnt going anywhere, and could be a buyer, but Anselmo says Entercom or Cumulus may choose to exit the market, to then grow in another. The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. For several years, WCCO has hosted a weekly radio show with the governor of Minnesota. The station is dedicated to providing accurate and unbiased news coverage, as well as expert analysis and commentary. We see that you have javascript disabled. One outsized aspect of the advertising effort at CCO is personal endorsements by program hosts in place of recorded ads. Windy Cold Crushes Optimizers. 2021 CBS Broadcasting Inc. All Rights Reserved. Paul) Radio Stations, Some Recorded Off The Air by Rick . I want us to think big, address diversity and inclusion with smart, qualified hosts. iHeart is at its maximum of six local signals, while Cumulus, Entercom, and locally owned Hubbard Radio have three. Once that auction is concluded, the FCC will resell the bandwidth it has purchased in a second auction to wireless companies, where demand is growing. As Lee moves from drive time to a photo on the stations wall of fame, WCCO faces the same question it has faced throughout the last quarter-century: What is the cure for its chronic audience atrophy, and is it worse than the disease? [5] Broadcasts resumed less than two months later on October 2, 1924, from its current transmitter site in Coon Rapids, and with studios in the then-new Nicollet Hotel.[6]. It is neither urban nor urbane. You cant replace Dave, says Anselmo. This cookie is set by GDPR Cookie Consent plugin. Same issue. The Minnesota Twins had been heard on WCCO since arriving in the Twin Cities in 1961, but because of a dispute between WCCO parent company CBS and XM Satellite Radio over compensation for its Major League Baseball broadcasts,[citation needed] CBS did not renew many of its MLB contracts. The answer is that the airwaves belong to the public and as such are subject to this kind of regulation. During the day, it provides at least B-grade coverage to most of Minnesota's densely populated area (as far north as Duluth and as far south as Rochester), plus portions of northern Iowa and western Wisconsin. You can also learn about all our free newsletter options. Broadcasters have four options to participate in the reverse auction, depending on their current channel assignment: Those broadcasting in UHF (channels 14-51) can move to low VHF channels 2-6, or high VHF channels 7-13. And most car radios do not allow you to switch between stations on different bands easily. Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors. WCCOs downturn may not have been as great due to the buoyancy of political advertising last year.). Theres not a future in bland. Cable systems are allowed to carry out-of-market stations if they are on the list for their county or city. Development of talent is an industrywide problem, says Bloom. At every transition in the recent and not-so-recent past, the station chose continuity over reinvention, worried about jeopardizing what still are very substantial revenues. Theyve had a huge run. WCCO was the former home of University of Minnesota Golden Gophers athletics and Minnesota Wild hockey. As long as people think of WCCO as their grandparents station, Bloom says, then it is., The question is whether CCO leadership is trying to have it both ways. The large national radio groupsiHeart, Entercom, and Cumulus Mediacontrol most of the key dial positions in the Twin Cities. But many industry observers believe the only way forward for CCO is a major update and modernization of its sound. Box 18438 | Minneapolis, MN 55418 | 612.455.6950. But when the camera pans in . Just found this after my wife asked me what happened to Molly. That summer its engineering staff went on strike, and its unionized talent honored the picket lines. CCO remains a powerful force in Twin Cities broadcasting, earning millions in revenue for its owner, Philadelphia-based Entercom Communications, now the second-largest radio group in America, following its purchase of CBS Radio in 2017. Thats why [KFANs] Dan [Barreiro] is the best show in town right now.. Unfortunatelyfor WCCOs branding needs, thats under the umbrella of radio.com, Entercoms digital streaming brand. Does anyone know what happened to WCCO meteorologist Molly Rosenblatt? Officials advise that people in sensitive groups limit time outside and avoid strenuous exercise or activity. So, why can the government do this? That defiance is the source of its ongoing success, but also the core of its existential dilemma: When is WCCO broke enough to merit an overhaul? 3.) Since then, the KCCO tower has been transmitting the WCCO programming from the Twin Cities. People have been writing WCCO off for years.. And Lees prowess is known throughout town. Some believe her two programming hires, Bloom and Hanson, were imposed by Entercom. WCCO engineers were experimenting with frequency modulation by 1939, operating W9XHW at 42.3MHz, but at just 50 watts. From . Community Music. He builds trust while he gathers facts.. Robert Ridder became president of WCCO in 1952.[7]. FCC Order Cuts Duplicate CBS Programming from Rochester Cable, Weekly Log: WCCO Dropped from Rochester Cable; NBC Stronger in Mankato NorthPine: Upper Midwest Broadcasting, Off Topic: Lessons Learned for Camping Roadtrip Packing, Weekly Log: 1 Rochester Arrival, 2 Des Moines Departures, 3 Radio Bosses, Public Radio Changes Take Effect May 1 in Quad Cities, FCC Monitor: Price of Neb. It resonated for enough of us, but if you didnt grow up on a farm or in a deeply Lutheran suburb, it could also be a barrier. Though Knoepke is well-liked and described as a leader by most of the staffTCBinterviewed, it is unclear how much decision-making authority Entercom cedes to local management. Who will be moving into Alexandria Viking Plaza? The cookie is used to store the user consent for the cookies in the category "Other. Archived post. The essential question to contextualize WCCOs future is whether these dire audience metrics are really meaningful. MINNEAPOLIS (WCCO) -- The Minnesota Pollution Control Agency has extended and upgraded the air quality alert in much of the state due to "unprecedented" conditions caused by wildfire smoke. The petition from Allen Medias KIMT/3 (Mason City, IA) was first reported here last year. Is the station gone completely, or another channel in its place? Fees asked for by the station may have been too high to renew a contract. Opinions are myriad. Morning drive is responsible for one-third to one-half of the billings at most radio stations says Anselmo, and WCCO is no exception. Bloom was followed by Hanson, who came from an Entercom sports station in Kansas City. CCOs power ratios [the revenue premium it derives above what ratings metrics would dictate] are what make it hard to change, says former programming boss Andy Bloom, whom Knoepke hired in 2018, but was replaced in less than a year. (Games are now simulcast over Entercom country station The Wolf at 102.9 FM.). Pilots flying over the Upper Midwest reported watching the lights go out all over the region each night when Adams finished his 10 pm newscast. CCOs air talent is thirsting to take some risks. The divisive Trump presidency, COVID-19, and now the year of the trials connected to the death of George Floyd have provided an extraordinary opportunity for news-driven stations to reintroduce themselves to the market. According to data provided to stations by Nielsen, in 2020, 82.2 percent of the available radio audience did not tune to AM (see AM Blues sidebar, page 36). ), Do Not Sell/Share My Personal Information. The FCC has granted a petition for special relief from the Rochester markets CBS affiliate and issued an order that will result in WCCO-TVs CBS programming being dropped from cable in the Med City. Its not a coincidence that after 6:30 p.m., when KFAN ends local programming, WCCO pivots to sports. Another way of measuring a radio stations impact is cume the number of individuals listening per week an important stat for many advertisers trying to reach the greatest number of ears. How to watch KARE 11 with an over-the-air antenna In the 1980s, the playlist shifted from middle-of-the-road music toward adult contemporary. Longtime WCCO-TV news anchor Frank Vascellaro is probably going to wind up being featured on a late night talk show after he misspoke during Thursday's 10 p.m. newscast. There are only two AM stations left in the region that even attract a substantial audience:CCO and iHearts conservative talker, KTLK. WCCO - News Talk 830 is the perfect destination for anyone who wants to stay informed about the latest news and events. Howard Viken, Maynard Speece, Charlie Boone and Roger Erickson, Jergen Nash, Joyce Lamont, and Randy Merriman became household names. KIMT submitted a petition for special relief showing that viewing patterns have changed since the significantly-viewed list was created. 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The FCC notes that broadcasters can choose not to participate but that they may have their channels reassigned after the auction is completed. Dave does more endorsements than anybody that Ive worked with, says retired WCCO market manager Mick Anselmo. The WCCO-TV signal is back to full power again after being out for several hours on Sunday for people who watch over-the-air or through satellite companies that receive the signal from the transmitter. Finally in 1973, WCCO-FM station moved its antenna to 1,250 feet near the top of the Shoreview, Minnesota, Twin Cities antenna farm, with a power of 100,000 watts. Relatively affluent cord cutters using over-the-air signals by choice could find viewing alternatives with relative ease, but the poor who use free over-the-air TV because they cant afford to pay for TV might see their viewing choices dwindle.

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why is wcco off the air

why is wcco off the air

why is wcco off the air